• Subscriber Wins £Multi-Million Account

     
    Pearlfinders is proud to be associated with a multi-million pound, global integrated win for iris. Pearlfinders provided subscribers with an exclusive and incisive report on the opportunity with ING Bank in September 2007. A rapid response to this information by iris' new business team ensured iris a last minute place on the pitch-list of big agency names, which, after a lengthy pitch-process, resulted in one of their largest wins to date. iris has kindly given us permission to recognise Pearlfinders' critical contribution to this result.
     

  • Special Report: CSR & Green Marketing

    As a subscriber you're entitled to our exclusive Special Reports. We've recently investigated the CSR and green marketing initiatives within the ten largest sustainable companies in the UK - how they’re changing during the credit crunch, as well as how they’re promoting this side of their business - and bring you insights from decision-makers themselves.

What we do

Which decision-makers do we speak to?

Here you can see a sample of the decision-makers Pearlfinders has interviewed over the last three months, and which are viewable in full on our website. Click here (pdf).

Pearlfinders is a breath of fresh air. A business intelligence tool that offers exclusive and accurate insights on the marketing strategies of hundreds of brand decision-makers each week and critically for our subscribers, on their plans regarding engaging external support.

With an unparalleled and proven ability to speak to the majority of decision-makers for those brands featured in the news each day, Pearlfinders supplies convertible new business opportunities that enable your business to stay ahead of the game, and grow faster.

And with an archive of our articles to help with pitch and RFI preparation, plus an outstanding pedigree in new business best practice, you’ll find Pearlfinders an invaluable asset. We: - 

Filter the news for potential new business opportunities…
Early, every working day, we filter the essential financial and trade press for stories with potential new business value

Identify the relevant decision-makers…
We then identify the correct decision-makers at the organizations and freshly clean the contact information we have on them so that it's 100% accurate

Expertly access and interview them…
As you're making your way into work, we're already contacting the decision-makers. We interview them to find out how the news might affect their marketing plans, impact on current suppliers and whether there might be openings for specific marketing agency offers to get involved

Deliver experienced analysis and commentary…
Then our analysts assess the output and advise you how best to lever each opportunity

Provide email alerts and downloadable reports…
Finally, we send you email alerts so that you can download the reports and reference these against our comprehensive archives of reports and decision-maker contacts

 

Our Products Are: -

Pearlfinders UK - The Financial Times, Campaign, PRWeek, Marketing, Design Week, Marketing Week, Precision Marketing and New Media Age - covered for new business opportunities and the decision-makers are interviewed

DecisionMaker Moves - decision-maker movements reported in the press, monitored and interviewed regarding their objectives and remits

TenderAlert - the latest marketing services and design tenders pre-filtered for easy navigation and immediate response

Pearlfinders Reports Archive - historical archive of Pearlfinders reports for meeting and pitch preparation research

Pearlfinders Contacts Archive - find a contact - from over 20,000 downloadable marketing decision-makers

Pearlfinders US - The Wall Street Journal, The New York Times, Advertising Age, AdWeek, PR Week USA, BrandWeek, MediaWeek, Marketing y Medios, PROMO and Media Life covered for new business opportunities and decision-makers interviewed